A major increase in overseas investor interest from countries rarely discussed in the context of the Australian market has been reported. Century 21 has recorded a surge in visitors to its website from Brazil, Russia, India, China and South Africa.
Data collected by Century 21 between May and July 2015 shows that the ‘BRICS’ nations accounted for half of the top 10 sources of growth in online traffic, compared to the same period last year. Website traffic from Russia rose 252%, while traffic from Brazil grew 104%.
Chairman Charles Tarbey said that the top three sources of website traffic were from the US, UK and New Zealand – not China as many may have assumed.
“China placed eighth as a source of traffic to our Australian website and fourth in terms of growth in visitor numbers,” Tarbey said. “There is interest in the Australian property market from all over the world – not only Asian buyers. That being said, it is clear that developing nations are becoming increasingly interested in Australian property.”
Online visitors from the Philippines, China, Italy, Hong Kong, Thailand, South Africa, Indonesia and India rounded out the list of the top 10 fastest-growing sources of visitors to the Century 21 Australia website.